Job Details
Job Ref: 212869975
Date: 2020-12-07 16:06:35
Are you a Senior Campaign Marketing Executive OR Email Marketing Executive looking for your next opportunity in Buckinghamshire? We are working with a creative, people focused organisation that is looking for a Senior Campaign Marketing Executive to market directly to consumers (B2C), driving engagement via email communications at every touchpoint throughout the customer journey. Your background is flexible, but an understanding of B2C tone of voice and email campaign experience is absolutely key. This role is a 12-month maternity cover contract to start ASAP with a salary of c.£29,000. Although we can never guarantee, this is a sizeable business with a growing marketing team and there is always the potential opportunity of a permanent role.
The Company
This is a well-established business and a leader in their market with a true understanding of people. Driven by company values that help them to achieve, grow and work as a team they are agile, creative and collaborative. Inspiring and rewarding success and encouraging a happy workforce is a big part of their culture. The team you'll join is a close team of 6 within the business with a fab culture of their own.
There's also free onsite parking and great company benefits.
The Role
As Campaign Marketing Executive, you will manage the way the business communicates to consumers via email campaigns. Managing the execution and creation of emails campaigns at each touchpoint in the customer journey, aiming to grow and drive high levels of engagement in your audience. Specifically:
* Own consumer marketing journey strategy for some of the business' key products, developing an annual plan of activities and deliver campaigns that nurture consumers through their journey
* Understand the needs of the market segment and align the plan accordingly
* Create engaging and relevant communication to consumers through each stage of the buying funnel, understanding consumer tone of voice and driving engagement
* Bring new and innovative ideas on how to drive consumer engagement and campaign ideas
* Control content for the consumer website
* Own and manage reporting and case studies
About You
* You will have proven experience both planning and implementing B2C email marketing campaigns with a focus on driving engagement.
* You will be a real team player and happy to work collaboratively with your colleagues and bring ideas to the team and your campaigns.
This role is based in Buckinghamshire and is easily commutable from Milton Keynes, Northamptonshire, Bedford, Northamptonshire and all surrounding areas.
If you would like to find out more or to be considered for this position, please apply today
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