Job Ref: 213306881

Date: 2021-03-05 17:51:32

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Our renowned client is currently looking to recruit a Paid Social Marketing Executive on a 12 month fixed term contract, initially working from home however returning to a mixture of WFH and from the Milton Keynes based office once restrictions are lifted.
The successful candidate will have qualifications or proven experience within a Marketing or Advertising discipline, have experience managing Paid Social acquisition campaigns and have previously managed substantial paid social marketing budgets. You will have previously collaborated with top flight creative, media and marketing agencies, have creative flair, an understanding of the creative process and have worked across a variety of marketing channels.
Within the role you will be responsible for Paid Social budget in excess of £1M and will work closely with our media agency in London as well as tech providers such as Facebook, Instagram, Twitter, Linkedin and be a key driver into the adoption of other social channels to reach younger audiences such as Snap and TikTok. As a digital native, you will be committed to constantly improving performance and achieving targets through a data-driven approach to optimisation.
Key Responsibilities
* Manage the relationship with our media agency partners, championing best practice, improving processes and delivering efficient paid campaigns.
* Collaborate with the media agency to prioritise audiences, creative recommendations, manage performance and set budgets thresholds
* Own the Paid Social Media strategy and integrate with Organic Social Media activity to ensure a holistic approach
* Exceptional analytical skills – Ability to identify poor performing campaigns, the possible causes, and develop solutions/optimisations to improve efficiencies
* Experience of reporting and achieving paid social performance brand and performance targets
* Management of a complex test and learn framework including executing and evaluation
This is a fantastic opportunity to join an established organisation on an initial 12 month Fixed term contract with potential to extend and develop

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