Job Ref: 214967292

Date: 2021-10-21 12:30:33

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About the job

A dynamic and forward-thinking Milton Keynes based Digital Marketing Agency are looking to expand their paid search team with a Paid Media Specialist to help with recent client wins. The role will be responsible for driving paid performance and growth for a portfolio of clients.

This is a key role to the business and will form part of the future growth plan. You will need strong skills and experience within paid search across various PPC tools and platforms. You will also have a focus on creating and driving paid strategies for both our clients and the agency as a strategic direction to grow the agency.

Being a data-led agency your ability to access, understand and create actions based on data will be key. If you live and breathe digital marketing, thrive on data driven insights and can bring skills and knowledge in areas such PPC and eCommerce across Google and Bing, display marketing and paid social along with a great understanding of analytics and conversion rate optimization then we would love to hear from you.

We’re a flexible, fun and relaxed agency of highly skilled professionals working to maintain the high standards expected by our clients.

Responsibilities of the Paid Media Specialist

* Have experience in all paid search channels, including PPC, shopping, search, display and paid social

* Experienced in bid management, conducting keyword research & competitor analysis

* Experienced in reporting, analysing and interpreting data for campaign performance and feeding back to clients with proposed actions

* Maintain sufficient reports to communicate paid media performance with clients and the team

* Agree and implement strategy to achieve business targets and continued growth

* Utilising bid management tools to help drive KPIs

* Audit work and continued optimisation

* Regular testing new strategies and relevant betas

* Work with the clients to show them the strategic value, and deal with any concerns they may have

Skills of the Paid Media Specialist

* Ideally a minimum of 5 years’ experience in creating, managing & reviewing a variety of PPC campaigns across, Google, Bing and social media platforms e.g. Facebook, LinkedIn, Instagram

* Confident in solely managing all PPC budgets and providing accurate monthly spend forecasts

* Commercially minded, appreciating and using the impact digital experiences have on customer outcomes and business results

* Keen and excited to become part of a data-led business, working to a high standard

Benefits

* Free drinks and snacks

* Company events

* Flexible working

* Car Parking permit

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