Job Ref: 213068772

Date: 2021-01-23 11:50:12

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Job Purpose: (general)

Provide support to the Digital team in implementing my clients UK’s direct strategy, with the day-to-day management of their eCommerce website and implementing their digital marketing strategy across all acquisitional channels. The role will encompass optimising the end-to-end customer journey, onsite merchandising, through to post-purchase feedback. The UK’s online sales channel has experienced considerable growth, and this role is commercially focussed and a key element to ensuring business and growth targets continue to be met.

Principal Reports:

None

Main Accountabilities: (there maybe others)

* Assist the Digital team by managing the company website with a commercial focus to implement the promotional plan across digital channels

* Updating website product catalogue including adding new products, pricing and stock updates, descriptions, images and video

* Scheduling and implementing online merchandising plans

* Work closely with digital partners to implement agreed digital strategy, with particular focus on affiliate marketing and email marketing campaigns

* Manage post-purchase customer communications, including working with external partners to manage customer product and service reviews

* Assist in continuously improving the onsite customer journey through website development pipeline, testing new developments and split testing landing pages

* Monitor website activity on a daily basis

* Work closely with our Operations team to ensure all orders are effectively processed and stock management is in line with forecasting

* Review invoicing & liaise with Finance team to ensure all digital spend is in line with budgets

* Cover for team members duties in their absence

Any other tasks, duties and accountabilities appropriate to the job & position. The above points may change and evolve according to the needs of the business

Principal Skills & Attributes Required:

* Commercially and customer focused to drive results to meet Sales targets.

* Basic Content management system experience (Magento is favourable, but not mandatory)

* Knowledge of digital channels, affiliate programmes, email, PPC advertising and SEO.

* Knowledge of Google analytics reports and other paid search tools

* Good grammar and punctuation skills

* Design and creative skills (bonus)

* Fast learner and then make tasks into their way of working

* A desire to develop and grow with the needs of the business

Behaviours Required:

* Positive, ‘Can do’ attitude at all times

* Flexible approach to work and workload

* Open and honest approach at all times

* Customer Focused (Both external and internal customers)

* Supportive team player

The above Job Description is neither exhaustive nor exclusive and is subject to change.

Along with your ‘Responsibilities & Obligations’ this forms part of your Contract of Employment

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