Job Ref: 214784443

Date: 2021-09-30 14:58:18

Apply Now

Marketing Manager
Up to £50,000
Olney, Milton Keynes

We have an exciting opportunity for an experienced Marketing Manager to join a well-established and market-leading financial services organisation in Milton Keynes.

The ideal candidate will have experience developing and executing successful marketing campaigns as well as managing and inspiring a team. You will be responsible for day-to-day marketing activities, as well as managing the long-term marketing strategy for the business, adapting to tight deadlines, and changing needs. If you are a people person who loves the rewarding challenge of growing a brand, we want to hear from you!
 
Objectives of this Role

Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
Partner with email, performance marketing and web teams to design, test and evolve lead nurturing tactics. Daily and Monthly Responsibilities
Develop creative briefs and guide creative direction to meet objectives for all advertising and public-­facing communications, including print, digital, and video assets
Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
Manage content and updates for customer and internal touchpoints, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support
Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
Manage a comprehensive email marketing calendar and be responsible for all distribution 
Coordinate postal mailshot activity
Manage all social media channels and output
PPC
This role is located in Olney Town, hours are Monday – Friday – 8.30-5.30 Salary Negotiable.

Please note. Every candidate will be assessed in accordance with their qualifications, merit, and ability to perform the duties of the job role advertised. Please be advised that no terminology in this advert is intended to discriminate on the grounds of a person's religion, gender, race, colour, age, sexual orientation, disability, or marital status

Apply Now