Job Details
Job Ref: 215906766
Date: 2022-02-25 17:24:59
Marketing Communications Manager, Milton Keynes, c£35,000 plus company car, bonus and excellent benefits , 12-month FTC
We have an exciting opportunity for an experienced Marketing professional to join a multiple award-winning division of a reputable Automotive Manufacturer. Last year they were Gold Award Winners at the UK Employee Experience Awards, and finalists in the IW Inspiring Workplaces Awards 2021 AND the CIPD People Management Awards 2021! If you want to be a part of this fantastic team, please read on!
As Marketing Communications Manager, you will develop and implement marketing campaigns / assets / activities that deliver both short and long term commercial objectives including volume and profitability. You will manage the day to day relationships and workload with the agencies and deliver brand, product and service messages to generate awareness, sales leads and correct product positioning among the relevant target audiences.
The role is based in Milton Keynes, although you will be required to visit dealers and suppliers throughout the UK when necessary, therefore a full UK driving licence is essential.
Some of your duties will include:
Manage the production of all marketing and promotional materials, including print collateral, online and digital communications, advertising, POS, CRM and customer journey materials, exhibitions and outdoor events
Create, plan and implement all marketing campaigns, new model launches and sales promotions in line with the agreed marketing plan and budget, working closely with the Product Planner and National Marketing Manager
Manage key national events and conferences
Develop and implement marketing programmes that deliver meaningful lead generation and regularly assess and evaluate leads against activity and the methods of data capture
Manage the PR relationship with media and associated PR agency management
Develop and manage the full range of digital marketing tools including (but not limited to) website, search, online advertising, PPC, remarketing and social media within the overall marketing communications to support the brand, products and services
Manage the website content and development
manage and maintain CRM programmes in line with GDPR including customer data cleansing, data insights and customer profiling.
Build and maintain professional and positive relationships with suppliers, agencies, the dealer network and other third parties
We're keen to talk to candidates with the following skills and experience:
Experience in broad and integrated marketing and communications
Well-rounded knowledge and experience of full mix marketing and how this drives and supports sales success
Event management experience
Budget management experience
Commercial acumen with knowledge and experience of crucial business functions
Degree level education in a relevant discipline and/or marketing qualificationPlease be aware this advert will remain open until the vacancy has been filled. Interviews will take place throughout this period, therefore we encourage you to apply early to avoid disappointment.
Tate is acting as an Employment Business in relation to this vacancy
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