Job Details
Job Ref: 214034776
Date: 2021-06-22 15:27:35
This high-end luxury retail organisation based in Buckinghamshire is recruiting a highly motivated and engaged Brand Manager on a 6-month Fixed Term Contract to cover maternity leave. As the Brand Manager, you wil be responsible for delivering a market-leading range to our mail-order and online customers.
Building on your knowledge of the market, you will build product ranges which will define the brand whilst achieving growth in sales and market share. You will have responsibility for identifying and developing new supplier relationships both in the UK and overseas, in order to optimise profitability. Innovation and an exceptional eye for detail is needed for promoting the product brand through its campaign brochures, online descriptions and photoshoots. You will analyse each seasons sales results to ascertain product and brand profitability to help build and optimise the next seasons range.
Key Aspects of the role
* Create commercially successful ranges to maximise sales.
* Analysing the effectiveness of campaigns both by sales and margins and amending, revising or redeveloping adverts or campaigns.
* Ability to build strong working relationships with suppliers, both in UK and abroad, negotiating the best terms and price available whilst maintaining the high quality our customers demand.
* Overseeing catalogue campaigns from the production stage to completion
* Liaising with photographers and designers
* Organising and overseeing photo shoots
* Writing clear, persuasive, original copy for catalogues leaflets and adverts
* Proofreading copy to check spelling and grammar
* Updating digital media
* Suggesting and testing products in OTP adverts and email campaigns
* Familiarising themselves with products and, the target audience and their competitors' activities
* Staying current with market trends by visiting trade shows, webinars etc and developing creative ideas and concepts, often in partnership with the Directors and designer
* Presenting ideas to colleagues and managers
* Managing the Brand Coordinator/Assistant to ensure stocks are ordered in time for each seasonal catalogue launch, that regular top-up orders are made and that old/discontinued products are sold by way of various customer offers both online and offline
* Heavily involved in developing the group marketing plan for both offline and online.
The successful applicant will have outstanding communication skills (written and verbal), excellent organizational/project management skills and an aptitude for effective negotiating. You should have proven experience in data analysis and forecasting techniques and excellent knowledge of MS Office and Excel.
The ideal candidate will be able to lead, influence, motivate and develop and demonstrate the enthusiasm and desire and enthusiasm to grow an already successful brand.
This is a 6-month fixed term contract covering maternity leave and offering a June/July start. iThe salary is £24, 000 – £32,000 pro-rata depending on experience and the benefits include in-house product discounts, nest pension, bi-annual bonus subject to company profitability, free parking, and offers a friendly working environment in a picturesque setting
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