Job Ref: 215918849

Date: 2022-02-28 22:14:33

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Data & Insight Analyst – Global Engagement Solution Brand – Milton Keynes – Circa 50K – Flexi Work

Data Analyst needed to be embedded in the Client Services Department, the team of Insight and Data Analysts provide reports and analysis which help optimise the structure of our programmes, from initial concept to on-going delivery. This is achieved through constant questioning, the application of leading-edge tools and techniques, and participation in regular strategy planning and client review meetings.

Responsibilities:

Data Management: To take full responsibility for complex, analytical projects through analysing and combining multiple data sources (both internal and external) in order to identify and create new, valuable and accurate data sets, investigating discrepancies

Performance Reporting: To run and manage regular reporting and post-campaign analysis and to deliver actionable insights and recommendations from these in order to continually develop, evolve and improve our programmes. To analyse actual performance against test scenarios and to prove/disprove differing hypothesis to determine and predict future outcome

Solutions and Change Management: To identify issues and create solutions aligning to our Client's business strategy to improve their customer's experience and ultimately, increase and convert sales. To provide expertise and direction in project build and design to ensure that maximum output and value can be gained from data generated by client programmes

Output Generation and Visualisation: Using Power BI/Tableau to uncover insight, trends and patterns in programme data which will add value to customer and client campaigns. Prepare and present compelling and impactful analysis and findings to internal teams and to Client's using language and terms which can be easily understood by the audience

Data Presentation: leading the development of alternative ways to present data that enable quick and accessible reading for the end user. Ability to brief these clearly to Business Analyst as needed and sharing with team to enable their understanding of what is shared with the client.

Client Analytical Go To: developing your position within the team and with the client that leads them to be seen as the experts in incentives and behaviour data analytics.

Client Responsibility: working with main client contacts to increase awareness of their analysis capabilities within Dell (or other clients) by expanding network across analytics, data and MI teams

Accuracy of Output: reviewing existing and future reporting, development, databases and incentives structures and set up to improve accuracy of their output across all areas of the program

Testing: involvement in incentives testing to ensure we support the above objective to deliver accuracy at all times. Involvement and review of development projects to ensure consideration is given to the reporting and analytic output requirements for the client. Suggest improvements or amendments to support the analysis requirements.

Person Specification:

Experience of statistical techniques (regression models, clustering, statistical tests)
Extensive experience in data analysis and customer insight with the proven ability to explore business performance and then position analysis to address commercial and strategic questions
Experienced user of customer databases and analytical tools (Power BI, SPSS, R and SQL)
Experience of, or at least knowledge, of packages or approaches to displaying data and outcomes in an interesting and compelling way
Ability to evaluate information from multiple sources and understand user behaviour to identify problems and provide solutions
Excellent communications skills with the ability to explain complex information and techniques to a non-technical audience with clarity and integrity
Proven ability to collaborate with internal stakeholders and Clients supported by examples of driving projects forward and delivering to plan
Understanding data availability, data strengths and weakness
Strong business analyst background with a focus on technology

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