Job Details
Job Ref: 213225764
Date: 2021-02-22 11:13:56
Looking for a new Content Executive role with a company who really make a difference to peoples' lives? My client is a market-leader providing a range of medical products and services throughout the UK.
Join their fast-paced and growing team where you'll play a key role in delivering engaging content across a full mix of digital channels.
The Role:
Working alongside the brand and marketing team, you'll be responsible for the creation and delivery of the Company's content strategy to a diverse range of B2B and B2C audiences with tasks including:
Developing a high-quality content plan with the aim to drive success at all levels of the customer funnel (awareness, consideration, conversion and retention) and directly contribute to an increase in revenue.
Build and nurture key relationships with business stakeholders, influencers and suppliers.
Create and deliver a full mix of digital marketing content across, website copy, video, blog, imagery and other channels.
Be the primary contact and owner of the company blog and news channels – identifying new blog prospects and nurturing existing bloggers. You'll maintain our professional standards, advise on effective topics to write about, and devise ways to encourage high standards of creative output.
Hold direct responsibility for the social media accounts. Researching, writing and compiling content for monthly scheduling across platforms, sourcing imagery and identifying key influencers to interact with.
Providing actionable reports on digital content marketing activities and recognising areas for further development.
Provide content and communications support for: events and webinars, writing and editing pages for the company websites, creation of rich media, email marketing copy, ad-hoc campaign landing pages.What You'll Need:
You must be able to demonstrate solid experience in a similar digital content or communications role with the following:
Excellent written communication skills – ability to research and recognise valuable content and adapt it to a range of formats; proofreading and editing skills.
Able to interpret verbal and written briefs and work as part of a team or with little support.
Experienced social media user across all main platforms, with knowledge of post scheduling and reporting.
Creative thinker – able to spot new trends, emerging technology and willing to put your ideas forward.
Excellent interpersonal skills, you'll need to network internally and externally and build strong relationships.
Extremely organised, able to document plans and processes, work under pressure and take initiative
Creative design skills and experience of supporting tools/packages in either image or video e.g. photoshop, illustrator, premier, DaVinci etc.
Knowledge and experience using CMS systems to post and edit web copy.
Understanding of the wider digital landscape and knowledge of SEO, email marketing, link-building, PPC.
Previous experience of Analytics such as Google or Adobe.
Degree educated in a related subject (Marketing, Journalism, English, Science etc.)Experience within the medical, healthcare or bioscience sectors is not essential but would be an advantage.
A competitive salary and benefits package is offered, with the opportunity to grow your career within this successful organisation.
Apply now
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