Job Details
Job Ref: 215792105
Date: 2022-02-11 10:20:24
Marketing Co-ordinator
Milton Keynes
£28,000- £33,000
The Role of Marketing Coordinator will be responsible for the primary management of the database process – ensuring leads are managed according to data protocols, actioned accordingly by relevant areas of the business and reported to provide data and KPI reports.
Responsibilities:
* Manage activations and campaigns across all channels from planning through to delivery.
* Generation and reporting of retail leads into all areas of the business; Modern and Heritage Service, Modern and Heritage Sales, Parts, Bodyshop.
* Above the Line and Below the Line activations to complete a full range of promotional and CRM activations via digital channels, social media, customer and prospect events, exhibitions to continually develop performance and brand.
* Daily management of Database lead management and reporting.
* Liaison with business areas to maximise customer experience, marketing opportunities and commercial engagement
* Proactive and reactive social media interaction
Requirements:
* Automotive retail experience
* Previous working with Dealer Management System database (CDK / Kerridge based)
* Marketing and CRM role experience
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