Job Details
Job Ref: 215733565
Date: 2022-02-04 08:22:10
Our client has been operating for over 15 years within the FMCG sector supplying into the UK
retailers and distributors across the UK.
We are a fast-paced company who believes in first class customer service, so we are looking for
someone with strong organisational skills who can work autonomously and as part of a team.
As a motivated person you will come in and take our marketing forward, develop a real foodie
community around the brand, and reach and retain new customers both wholesale and retail.
Reporting to and working alongside a board level Director, the candidate will be responsible for
developing & managing the entire marketing strategy of the company and specifically for the
brands we represent. We are looking for a competent, driven and dynamic individual who has the
desire to take ownership of the role and play an integral part in the growth & development of the
company.
* Responsible for developing & implementing the marketing strategy & management of multiple brands represented by the company
* Manage all marketing for the company & activities within the marketing department
* Establishing & monitoring the company's marketing budget as well as the budget for individual brands
* Reporting on KPI's and overall return on investment
* Creation and publication of all marketing material in line with marketing plans
* Planning and implementing promotional campaigns
* Preparing online, print & in-store marketing campaigns
* Monitor and report on effectiveness of marketing communications
* Liaising with suppliers and their marketing departments
* Coordinate activities such as trade shows, in-store & event sampling & cooking demonstrations
* Develop & manage social media strategy in order to grow brand communities.
* A good understanding of SEO, PPC & Paid Social.
Attributes:
* Degree in Marketing and/or CIM qualification is preferred
* Previous experience in a similar role & industry sector
* Strong project management/organisational skills.
* Up to date knowledge of marketing best practice and an eye for creative marketing opportunities.
* Good knowledge of Excel, Word & PowerPoint
* Be able to effectively present and communicate marketing plans to the board & brand owners
* Strong commercial aptitude
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