Job Details
Job Ref: 214412874
Date: 2021-08-11 14:22:01
SEO & PPC Executive: as a digital marketing organisation who are growing our digital team we are after an SEO & PPC Executive to coordinate SEO and PPC efforts. This would include onsite and offsite optimisation, brand representation and driving those all-important leads and registrations through PPC.
Requirements for the SEO & PPE Executive are:
* Proven experience as creating exciting content with an excellent knowledge of SEO
* Knowledge of standard and current SEO practices
* PPC experience
* Excellent communication skills
* Strong organisational and leadership skills
* Passionate and creative mind set
SEO & PPE Executive responsibilities include:
* Content recommendations using successful SEO strategies
* Conduct keyword research and content audits to guide the content team
* Optimise website content, landing pages and paid search copy
* Direct off-page optimisation projects (e.g. link-building)
* Keep abreast of SEO and integrated marketing trends
* Analysis – reporting on trends/advice and educating the wider team
* Leads on the creation of innovative outreach campaigns that represent the brand and drive KPIs.
* Management of a third party PPC agency with key stakeholders in the business
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