Job Ref: 213464882

Date: 2021-03-31 14:43:15

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Job Purpose:

To support the marketing managers with the implementation of all aspects of marketing for Berkeley Oxford & Chiltern developments and group marketing initiatives.

Responsibilities and Accountabilities:

Websites / Portals

* Maintain all development websites, property portals, internal information portals ensuring all images, copy, prices and sales messages are up to date

* Co-ordinate implementation of new phase web pages and other web articles

Emails & Social Media

* Brief in emails as directed by the marketing manager to the IT team or creative agencies

* Proof read/comment on emails

* Co-ordinate the approval process

* Develop social media plan; create and send content for postings

C360 Berkeley Database

* Enter information at development, phase and plot levels e.g create new marketing phases, allocate phase to plots etc

Advertising – online and offline

* Liaise with media booking agency or directly book advertising

* Proof read/comment offline and online advertising

* Liaise with the advertising production house / creative agencies on amendments

* Co-ordinate the approval process

PR

* Proof read/comment on press releases and other PR material

* Co-ordinate approval process

* Arrange imagery for PR agency

* Circulation of press clippings to marketing suites and compile press clippings folder

Brochures /Marketing Material

* Liaise with technical and commercial departments regarding supply of drawings and information to agencies/suppliers for preparation of floor plans, CGIs, models etc.

* Proof read/comment on brochure/marketing material drafts

* Liaise with agencies regarding amends, copy deadlines, print, delivery etc.

* Coordinate the approval process

* Liaise with sales team on brochure stock levels and arrange for reprints

Signage

* Proof read/comment on signage

* Coordinate the approval process

* Arrange for signage replacements, updates and maintenance

Marketing Suite and Show Homes

* Assist with the installation of new marketing suites and show homes and ensure that launch deadlines are met

* Liaise with Sales teams and suppliers to ensure high quality presentation of marketing suite, show homes, landscaping and signage at all times

General

* Weekly visitor reports – complete weekly visitor/enquiries figures

* Budgets – raise purchase orders, complete new supplier forms, log marketing expenditure and ensure timely approval of invoices for payment

* Photo Library – coordinate upload of imagery to Photo Library

* Assist with market research, obtaining competitor pricing, brochures and general market information. Update market research spreadsheets.

* Compile file of competitor marketing activity, advertising, digital activity etc

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