Job Ref: 213379410

Date: 2021-03-17 12:13:50

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Are you a seasoned Social Media Marketing Executive looking for a permanent home as part of a small dedicated team driving the success and further growth of a niche retail based business in the North Buckinghamshire region?

This high-end luxury retail organisation based in Buckinghamshire is recruiting a highly motivated and engaged Social Media Marketing Executive with a background in E-commerce, to grow the email marketing, social media following and digital presence across five fast-growing luxury brands.

As Social Media Marketing Executive and reporting to the E-commerce Manager you will work alongside the Brand Managers and Web team creating website content, campaigns and reporting material. Supporting the overall marketing strategy and ensuring the content and campaigns are high quality, current and in keeping with the brand identity. You will develop KPIs for driving traffic to the website and increase sales for the customer demographic.

Key Aspects of the role

* Manage email marketing campaigns, segmenting our databases, and maximising revenue opportunities from our CRM and customer database.

* Copy write and design (with help from our Graphic Designer) emails and email campaigns.

* Undertake A/B testing to continuously learn and improve future campaigns and strategies.

* Being the voice on social media, responding and escalating as necessary on Facebook, Twitter, blogs and YouTube and staying engaged in the conversation.

* Assist in execution of new initiatives to help grow the social fan base across all of our platforms, starting with email and organic social with a view to increasing paid social.

* Be current across all new emerging technologies and social communities and relevant to our demographic.

* Participate in the development of social media strategies and key programming throughout the year

* Build relationships with external brands and generate leads for prizes to give away across social media platforms to widen our audience base

* Conducting regular competitor research

* Help to improve customer reviews and feedback platforms

* Produce quarterly newsletters

* Regular reporting across all our promotions including regular tracking throughout our cross-platform advertising

The successful Social Media Marketing Executive will have 1 – 2 years’ experience of using and leveraging email marketing and organic/paid social media marketing, including but not restricted to: Email newsletters, Facebook, Instagram, Twitter, Google & MSFT Local & Business, YouTube, etc. Photography skills would be highly beneficial although not essential.

If you are a creative as well as a technically able individual who is self-motivated and shows initiative then this could be the perfect Social Media Marketing Executive career move for you.

This is a brand new permanent role (created as the business has grown) offering job stability and the opportunity to get under the skin of the business and make a real impact as part of the core strategic E-commerce team, promoting the 5 brands and attracting new customers. The salary is £24, 000 – £28,000 depending on experience and the benefits include in-house product discounts, nest pension, 23 days holiday (increasing with length of service)

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