Job Ref: 213103795

Date: 2021-01-29 20:24:15

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Purpose of the Role
• Leads the market access strategy for pipeline medicines by ensuring the relevance of clinical development and the context of market access in the UK; and developing launch scenarios for each product/indication and ensure alignment with the UK business
• Ensures timely delivery of robust, credible health economic evidence that will inform the market access strategy for the pipeline medicines.
• Plays a leadership role in shaping company market access strategies through engagement with other senior internal and external stakeholders.

Key Activities
Generate HE/RWE Evidence
• Provide strategic oversight and methodological support and advice for health economic plans for pipeline products.
• Review and approve proposals to generate HE data prior to PRP review.
• Provide advice on wider HTA issues likely to impact the company’s business and determine their likely impact for launch of pipeline medicines
• Engage with key clinicians, academics and payers to validate the HE methodologies.

Market Access
• Analyse the context of the market access in the UK, political and public health environment in the therapeutic areas concerned
• Analyse the clinical environment for each pipeline medicine and anticipate its possible change over time, in collaboration with MAF
• Depending on the clinical development plan and the therapeutic area, determine the evaluation hypotheses by UK HTAs, possible price scenarios and positioning in the treatment pathway.
• Represent the perspective of NICE and the UK business on the RACE committee and attend all NICE Scientific Advice meetings for products in development
• Challenge the value proposition for early medicines proposed by Global and shape the value messages most relevant for the UK

Relationship with UK Business
• Support the development of business strategies including forecasting and profitability analyses through the analysis of commercial environment
• Support the financial modelling of launch scenarios for pipeline products
• Support market research strategy for pipeline products to be conducted in the UK in conjunction with the Business Intelligence (BI) team
• Align market access strategy with the business strategy for pipeline medicines through proactive engagement with CVT-L
• Evaluates the need for resources, organisation and skills needed at UK level to optimise the launch of pipeline products
• Lead discussions with the Specialised Commissioning Strategy Group (SCSG) on the strategy for pipeline products (proposes agenda items, provide advice and possible solutions, implement approved strategy)

Represent UK with EMEA/Global
• Maintains and shapes the relationships with colleagues in EMEA, Global, Canada and Australia to ensure that synergies in market access strategy can be leveraged and best practice shared.
• Provide advice on wider health economic issues likely to impact the company’s business
• Contribute to the construction of EMEA data generation plans related to IEGP for pipeline products both at strategic and tactical levels and implement projects at local level
• Participate in the EMEA / Global Market Study Plan for pipeline products
• Support the development of EMEA strategic plans and launch plans for pipeline products ensuring alignment of UK plans with EMEA/Global plans
• Support the organisation of scientific ad-boards in conjunction with Medical & EMEA/Global

Project Management
• Lead project management of external agencies in developing health economic models, tools and publications to support the business needs.
• Project manage delivery of own work streams ensuring high quality projects are delivered on time and budget

Maintaining Technical Knowledge
• Review literature; refer to websites; subscribe to email alerts; attend conferences, courses and discuss developments with colleagues, to keep up to date on the latest NHS, health economic methodologies and HTA/market access policies.
• Keep abreast of changes in the health system and understand implications for our current and future products.
• Ensure a programme of training is provided to meet both the individual and needs of their line reports.
• Lead the development and provision of targeted health economic raining programmes for internal and external customers.

Essential Technical Knowledge
Covered by HEMAR competency framework
ABPI code of practice
Qualifications
A post graduate qualification in health economics and/or real world evidence or equivalent ≥ 10 years of experience of working in these fields

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