Job Details
Job Ref: 212968316
Date: 2021-01-05 17:02:33
Role: Primarily to strengthen brand awareness and industry presence. The role is for a Marketing Manager with experience of working for an SME manufacturer that operates in the HVAC industry; ideally the individual will be from an engineering/building product based environment. They will manage the channels of marketing into Architects, Contractors, Specifiers, Builders and Homeowners.
Reporting to Managing Director
Responsibilities – General
* Marketing strategy
* Website and social media management
* Marketing campaigns
* Copywriting and content management
* Marketing budgets and spend
* Brand awareness and compliance
* Data analytics
* PR and corporate communication
* Manage marketing team of 2
Candidate profile
* B2B & B2C Marketing experience
* Previous experience as a marketing manager
* Experience working in an SME manufacture
* Solid understanding of digital (SEO, SEM, CRO, CMS, PPC) eCommerce and traditional marketing tools
* Degree/CIM qualification or equivalent industry experience
* Highly organised and efficient and must be able to multi-task and prioritise
* Demonstrate superior copywriting, proofreading skills and have a good attention for detail
* Numerical and analytical and good time management
* Confident communicator to external stakeholders
* May involve occasional time away from home
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